How to Choose a Sportsbook: How to Find the Best Odds and Wagering Options

The OddsIndex guide on choosing a sportsbook to get you started searching for the perfect sportsbook. Keep reading for all the insider tips you need to make an informed decision when selecting your new betting partner.

In an age where information is readily available, there are still some things that can be tricky to find out. Finding the best sportsbook is one of them. 

Finding a trustworthy and reliable sportsbook with favorable odds and wagering options is essential for sports betting. With so many bookmakers to choose from, it can be difficult to know where to start looking.

We've put together this guide on choosing a sportsbook to get you started searching for the perfect sportsbook. Keep reading for all the insider tips you need to make an informed decision when selecting your new betting partner.

Which Sportsbook is the Best? 

You can quickly check which top US sportsbooks are available in your state, ensuring you can get involved in the betting action.

And don't forget, you're not just limited to opening one account - you can sign-up for any of the sportsbooks available in your state and claim the bonuses on offer. 

With so many betting promo codes to choose from, it's a perfect time to join as many sportsbooks as you like, allowing you to increase your bankroll easily and giving you access to varied betting odds and markets.

What to Look for When Choosing a Sportsbook

There are several factors to consider when choosing a sportsbook. It’s important to weigh all these factors before deciding, as this will impact your betting experience. 


Sports betting is not yet legal across the United States. As government and policy are localized, there are no federal laws on sports betting. This means that you may have limited access to sportsbooks depending on your location

Simply put, you must be 21 and use geolocation to ensure you operate within state lines. This will confirm whether you are eligible to bet. 


Following the repeal of PASPA in 2018, the sports betting industry shares similarities to a gold rush. Top US Sportsbooks are fighting for your business and do so by offering enticing bonuses and promo codes that can increase your bankroll. Not all bonuses are created equal; it’s worth reviewing the small print to understand which sportsbooks have the best promotions. 

Events and Markets

We’re all invested in sports betting for the feeling of excitement and to make some money. Yet, you’ll be surprised that sportsbooks' offerings vary depending on events and markets. You may fancy simple moneyline, spreads, and total bets depending on your preferences. Or you may be looking for longer-term options in futures and player props. 

Odds and Juice

All sportsbooks are in the business to make a profit. Because of this, different sportsbooks will offer various margins on events based on a variety of factors. This can be the difference between significant earnings and a few cents. If we put it this way - why wouldn’t you look for the best deals? 


With the boom of the sports betting industry, products have been fast-tracked, creating wildly different user experiences. This will come from personal preference for the design, color scheme, clear information, and an easy-to-use layout. Great questions to ask yourself could be: How long does it take to place a bet? How fast can you navigate to specific events? How many offers are live? 

Withdrawal Speed

Every bettor has their eye on one thing - Profit. But how frustrating is it knowing you have to wait for this to land in your account? 

Each sportsbook will lay out the withdrawal options within their terms and conditions, make sure you check which are viable for you and can promise swift payment! Anything longer than 2 days should be a concern. 

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Which Sportsbook has the Best Odds

Finding the best odds for your bets is essential when choosing a sportsbook.

Odds are used when calculating your potential winnings, so finding the best ones for your bets will ensure you always get good value for your money. 

Our Odds Comparison Tool provides users with the latest odds and fixtures for all the biggest sporting events: NFL, MLB, NBA, NHL, NCAAB, NCAAF, and EPL, so you never miss a beat.

It’s worth staying on top of this as odds will change depending on in-game events and season-long performances. This is to account for teams who might be struggling or teams who are having a particularly good start to their season. 

To find the best odds, you need to search for as many sportsbooks as you can. Doing this will help you to find the ones that offer the best odds overall. Good thing we do this for you… 

Check out the Sportsbook’s Reputation

Reputable sportsbooks will have an established reputation in the industry. To find out more about the sportsbook you’re interested in, you can read their reviews and articles written about them.  

If you want to go a step further, you could also consider reading the sportsbook’s terms and conditions. This is usually a lengthy document, but it’s worth reading through to ensure you know exactly what you’re getting into when you sign up for an account. 

Read User Reviews

Another way to learn more about the sportsbook and its reputation is by reading user reviews. Nothing can be trusted more than tried and tested reviews from like-minded fans. 

We also operate as an independent review site run by bettors who use the sportsbook and write objective reviews. We’re passionate about leveling the playing field between bettors and operators to make the experience a more enjoyable one. 

Bottom Line 

Choosing a sportsbook can be challenging, especially for newcomers to online sports betting. That’s why it’s important to do your research when choosing a sportsbook and to look for the most important factors. 

When it comes to finding the best sportsbooks, the best place to start is by searching for sportsbooks online. By doing so, you’ll be able to find the sportsbooks rated highest by their customers, which is the best way to tell which sportsbook is the best.